By Jules Lavallee
You are a professional coach operating an empire that is influencing millions of women. Share your background.
I have an extensive educational and experiential background. Saying that my past is colorful, would probably be an understatement. I spent 20 years in corporate as an executive in higher education and also in large-scale affordable housing real estate development. I believe that being influential is something that starts early. I can recall being pretty influential early on in my corporate career, as I was significantly younger and as accomplished as my colleagues at the time. I managed large programs, large budgets, and had large responsibilities across the country. Looking back, I know that all of that prepared me for where I am today. I am grateful to view my business as an empire and consider it a blessing to be able to influence so many women across the globe. I have loved being a writer, always developed new products and programs, and wrote independent, self-sufficiency supportive services curricula for communities across 8 states. I’ve always enjoyed experiential teaching and sharing among women audiences. Transforming my God-given talents into usable skills that I am able to capitalize upon as a magazine publisher and influencer has been nothing short of a blessing. Teaching other women to do the same is my life’s work!
Tell us about Hustle Mama Magazine. Why is it so influential?
Hustle Mama: The Magazine for Today’s POWERHOUSE Woman supports the entrepreneurial efforts of women of noble purpose who HUSTLE. They Help, Unite, Share, Teach, Lead and Empower their families, communities, and the world. It’s more than a magazine. It’s a mindset, it’s a movement, and for me, it’s a ministry. We love interviewing everyday women sheroes who are sometimes unknown, overlooked, or under-recognized for their hard work and industry-leading efforts. I believe that our magazine is influential because we have managed to grow and scale without investors, advertisers, and any debt. It has been completely self-funded labor of love whose only intention is to Help, Unite, Share, Teach, Lead and Empower our readers, our communities, our young women entrepreneurs, and everyone who reads our work. Having a magazine that has managed to be privately sustained these past 9 years, translate in more than 40+ languages, receive an average of 40K – 50K unique views per month, average 300K – 350K hits per month is something we are proud of. We have a global reach and second, to the US we enjoy great numbers in Canada, France, India, the Philippines, and the UK. We are also part of a distribution platform that boasts more than 70 million monthly subscribers. I believe that had writing, creating, and teaching not been my passion, my first loves, and my deepest desires; that none of this would have ever been possible. The core value of our publication is delivering content with a conscience that seeks to help facilitate healing, growth, education, empowerment, and resources for anyone who is interested.
You’ve had your fair share of obstacles and challenges; how did these experiences shape your vision today?
Yes, I have, as have so many others. My 28-year-old son (who is a twin) has been in a coma for almost 3.5 years, as I was in my own coma 21 years ago just this month. My father recently passed away, and I am my mother’s primary caregiver. My obstacles and challenges have strengthened who I am as a person, and subsequently how I perceive myself, other people, and life in general. They have taught me hard lessons in very hard ways. They have brought wisdom to my life, understanding to my heart and soul, and fortitude to my emotions and feelings about people, places, and things. I have learned to meet people where they are without judgment. I have learned to relax the notions of self-victimization and any living in the carnal parts/the lower parts of my human-ness as much as possible. Through difficult experiences, I have been able to increase my stamina when it comes to my personal journey and my God-ordained purpose for being here. They have taught me the most important guiding principles to live by and influenced me in measures beyond my own imagination. As tragic as others may perceive some of the things that have made their way to my path; I know deep down inside that all things happen for the good and when your intention is the highest good for all; the highest good for yourself becomes completely obsolete.
You are recognized worldwide as the Digital Empire Builder. How are you helping entrepreneurs to make their dreams come true?
I believe that there is a point in every adult person’s life when they should be inspired to dream again as avidly as they used to when they were children. Adults sometimes need permission to dream bigger than their imaginations. I love teaching all that a person can accomplish in a space where everyone is transacting business; where all they have to do is be their wonderful, purposely ordained selves, sharing the best parts of who they are with the world by sharing their experiences, their journeys, and their expertise with others. The moment we begin to share and live our truths, we break down the walls that we believe are keeping us safe, but that is really keeping us separated instead. I teach women entrepreneurs that they can build empires and that the one empire you can build with the smallest to no investment at all, is a digital one!
Tell us about the ever-growing Hustle Mama Tribe on Facebook. Why are entrepreneurs joining this group?
The Hustle Mama Tribe is a Facebook group that I started last April in response to the need for virtual content delivery. Since that time, we have brought in both male and female entrepreneurs, but mostly female. I am told that what has set my group apart from others is the vibe and energy that people experience as members of our online community. Everyone is there learning the content at their own pace and getting to their “aha’ moments in their own time. I am told that they love the group because of the comprehensive library of free resources and teachings that I make available that so many others charge for. I am told that the spiritual premise behind how I deliver to my audience is unlike what most are accustomed to experiencing. I do not keep it secret that my entire business platform and offerings are about spiritually-based, biblically-based business intelligence. I believe in the word of God. I believe in loving my neighbor as myself. I believe in unconditional love and real-time unconditional forgiveness. I believe that when we infuse our God-given gifts, talents, skills, and callings with our businesses and life-goals, that we become immovable, unshakable, unstoppable, and true water walkers changing humanity for the better.
You offer a membership with high-value content and resources. Tell us more.
Yes, I am in the process of launching our Membership Group Mentoring Program where I am literally teaching women entrepreneurs how to build these businesses from technology and passive income perspective; but based on where they are in the life cycle of their businesses. This extremely aggressive and innovative approach is meeting these women business owners where they are. The content is delivered using every form of media possible including, but not limited to; email, audio mp3, video mp4, teleconferences, live virtual workshops, and your traditional eBook and content delivery. While the scope and value of the content are high ticket, accessibility is always going to rank high on my list and be the most important. I wanted to be able to deliver value and quality without suffering financially, and without making it available only for those who are within a certain reach. As a result, my team and I were able to develop a pioneering program at a price point that every entrepreneur whether new or seasoned, should be able to afford without hardship. My end goal is getting them to a place of self-sufficiency and beyond. My dream is that what they learn from me inspires them to be the best and most performing versions of themselves so that their impact upon others in the world becomes just as infectious and as effective.
What are the challenges facing entrepreneurs and how is the Hustle Mama Platform helping them?
I find that there are many challenges facing entrepreneurs today ranging from financial challenges, growing, and scaling, or even the simple things like learning how to navigate in a digital economy and a social media market. I love the fact that my platform provides which teaches entrepreneurs how to create multiple streams of income for their businesses, also provides multiple inroads for these same entrepreneurs to utilize and capitalize upon to support their businesses, increase their exposure to new audiences, and help them to be competitive in global markets. Our latest offer to our community is a complimentary profile listing in our online business directory (https://TheBusinessMinded.com) which allows them to be searched, viewed, contacted, and hired. We are leveraging our traffic sources and resources, our key Seo strategies, and longevity in the market to help get these businesses indexed, backlinked, and searched. We are basically the bridge connecting these business owners with new prospects and new markets. Another approach, which is extremely endearing to us, is our core values centered around education and personal advancement; and bringing content that is useful and accessible to all women despite their economics, ethnicity, and geography. We offer scholarships, sliding scale fee-based content, free libraries of business resources to our tribe members, and so much more.
Share your vision for 2021.
My vision for 2021 is that our content continues to meet the women who need it most. I am an educator to my tribe members in my private social media communities, and I publish the magazine for my audiences all over the world. I am looking to really solidify bridging the invisible gap between the two. My platform is about helping women heal their hearts, hack their lives, harness their power, and build their digital empires. At the moment I’m doing that in two independently operating ecosystems. For 2021, my end goal is to merge both of those societies so that I have a laser-focused, yet more substantial impact upon more communities, more families, and more lives.
Our Private FB Group: https://facebook.com/groups/thehustlemamatribe
IG: https://instagram.com/thehustlemama
FB: https://facebook.com/thedigitalempirebuilder
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