There are a lot of people who run nonprofit organizations that do a tremendous amount of good work. At the same time, the economy can be very challenging right now, and many nonprofit organizations are struggling to get the donations they need to accomplish their missions. That is why it is critical for nonprofit companies to explore every possible avenue to make ends meet. Now, Andrea Jaeger wants nonprofit organizations to explore Google Grants. This is a resource that a lot of nonprofit organizations don’t know about, but it is a great way to increase the online visibility of a nonprofit. What are a few important points you need to know?

What Are Google Grants?

Google Grants are a great way to raise awareness, attract donors, and reach out to potential new volunteers using Google search ads. The vast majority of people use Google when they are looking for something they need, so your nonprofit organization needs to have a strong online presence. You can use Google Grants to share your message with people who are looking for nonprofit organizations just like yours. Through this program, every qualified nonprofit has access to up to $10,000 per month in search ads that can be displayed on Google. If you need more ads, you can purchase them in a separate account.

How Do You Sign Up?

If you are interested in signing up for this program, the process is relatively straightforward. First, you need to register your organization through TechSoup. According to Andrea, this is the organization that is responsible for handling the nonprofit verification process for Google. Then, once your account is approved, you will receive an email letting you know. After that, you can activate your account, access your resources, and run an effective ad campaign to increase the visibility of your nonprofit organization.

Why Use Google Grants?

According to Jaeger, there are a lot of issues facing nonprofit organizations, and Google Grants can be helpful. There are several reasons why you should take advantage of this program. First, it can help you dramatically increase your visibility. You can get your organization in front of as many people as possible. Next, this is a program that can help you save money. Running an ad campaign on Google can be expensive, and you can access a source of free funding. Finally, this is a program that you can use to not only collect new donations but also attract new volunteers. With extra manpower, your nonprofit organization can accomplish its mission.

Take Advantage of This Avenue

In the end, Google Grants can be a significant resource for nonprofit organizations that are looking for ways to raise more money. Even though there are a lot of challenges in the nonprofit sector, there are still plenty of resources available. She wants to make sure that nonprofit organizations are aware of every potential revenue source. If you would like to learn more about how Google Grants can help your nonprofit organization, consider registering for a nonprofit account through Google. Then, take advantage of this grant to boost the online visibility of your organization.