HOW TO SUCCESSFULLY LEAD A REMOTE TEAM—ONE MANAGER’S BEST ADVICE

G I T T E RANDRUP

HR BUSINESS PARTNER, CONSULTANT/RECRUITER, BLOGGER

Copyrighted by Gitte Randrup

The labor market is currently experiencing an increasing lack of competent employees. According to the Bureau of Labor Statistics, many fields have a huge talent shortage. This is a big problem because it negatively affects turnover, productivity, and competitiveness.

Thus, companies must be creative when seeking new employees or freelancers. In this situation, one solution may be to find new ways of locating skilled workers. Instead of having them come into the office, perhaps they could work remotely and remain in their home areas. This can be a good solution, as the talent pool will increase significantly.

But what is it like to lead remotely? And how does it differ from leading a physically close group? Is it at all doable? These are questions that many leaders probably ask.

GR Consult talked to Yan Knudtskov Nielsen about leading remote teams. Nielsen is the owner of Yan & Co, a company offering various types of homepage and web shop solutions. He manages a team of IT freelancers located in Denmark, Europe, and India. His message is that, basically, managing remotely is not vastly different from managing in the traditional form–it’s your management philosophy which is important. If you use the right tools and management style, you can successfully lead remote teams.

Remote management – how to do it?

Technology – to facilitate cohesion and coordination

When it comes to coordination of who does what, why and when, it takes extra effort in a team whose members are geographically distant from each other. Various IT tools can help make the process easier. Yan & Co tries to keep things relatively simple by using three different programs. Trello is the project management tool and email threads are used for information. However, when team members want to socialize and talk about project statuses, they use video chat. “It is necessary that we now and then see each other and see ourselves as a team,” Nielsen says, adding:

“We cannot unravel other people when we’re not sitting close to them, with them physically. All the non-verbal, the body language. When we only communicate from text and email, then we quickly forget the human being and only focus on the numbers.”

As human beings, we are created to be social. When we have a common purpose, we get together physically. This is where the challenge

comes in; to create a sense of cohesion in a team such that its members feel as though they are part of a joint project. Otherwise, you will end up with a team which doesn’t function as a unit. Video chat is helpful in that regard.

Loss of control

For Nielsen, the most difficult part of managing a remote team has been the feeling of a loss of control. As he puts it:

“A sense that you yield the control to other people … for me that was a huge challenge in the beginning. A barrier I had to cross and find out how to solve.”

To overcome this challenge, Nielsen followed the advice of entrepreneur Derek Siver: “Trust but verify”. This expression means that you, as a manager, trust the person to whom you give a task (and, thereby, to whom you give control). Then you wait and see if the person earns your trust. Nielsen says:

“And when you have been given enough confirmation, you’ll start trusting more and more; then you’ll know that the process is ok. And then you will find out during the process that other things can happen – exceptions to the rule. But do not panic and pull the strings back to you. Shrug it off and think to yourself, ‘Never mind; everything will probably be ok. Keep a cool head.”

As human beings, we all make mistakes regularly. It might calm you to realize this fact. It’s also helpful to accept that as one person, you are good at some things, but lack competencies for other tasks. You do not have to be good at everything. If you accept that fact, you will more easily relinquish control.

A larger personal aspect

Nielsen tries to lead his team as though they were all sitting together in the same place. However, he stresses the necessity – to a larger extent – of focusing on one’s team members, as they do not have easy access to each other daily.

“I put more emphasis on writing an email and ask: ‘Hey, how is it going?’ If I’m under the impression that someone is behind, I seldom ask about it directly, as I believe there must be other reasons [for] it.

Instead, I open a dialogue by asking: ‘Are you ok?’ or ‘How are you doing?’ Sometimes that is enough to open a conversation, which is very important when managing remote teams.”

This is called “management with empathy”: the belief that everyone is doing their best according to the circumstances. If important deviations occur, it is because their circumstances have changed. It is more important to learn about this first than to point out that someone is falling behind.

Communication – how to say what’s difficult

Leaders who manage remote teams occasionally state that starting a difficult conversation is a challenge. They prefer to engage in these conversations face to face, because this allows them to see the other person’s body language. Nielsen agrees, saying:

Gitte Randrup is an HR expert based in Copenhagen, Denmark, and the founder of GR Consult.

She is an advisor and HR Business Partner to managers on a wide range of HR subjects, such as recruiting, onboarding and organization and management.

Her vision is to create mutually satisfactory long-term working relationships between employers and employees combining business needs and strategy with the wants of the employees.

Gitte holds university degrees within HR, Organization & Management and Languages. She has worked with HR in companies, such as GEA and Nordea.

She is also an HR expert blogger on the Danish online debate forum Amino with more than 100,000 debaters and readers. http://grconsult.dk/en/

LinkedIn: Gitterandrup FB: @Gitterandrup

” I consider for a longer time how to put it if I need to criticize somebody’s work. It mustn’t be perceived as a critique, but rather to find out how to move on.”

Furthermore, communication requires extra effort with a remote team. It is easier to “forget” that team members exist, as they are not sitting in front of you. So, in this way, it is necessary to do more than in any other kind of long-distance relationship.

Six tips for managers considering a remote team

1. Start by talking to others who manage remote teams to find out what challenges they’ve experienced.

2. Expect the same challenges that you would have if you were part of a physical team. The degree is just higher due to the distance.

3. Work on your inner inspector (if you have one), so you will develop more trust for other people.

4. You decided to hire a given employee or consultant. Therefore, you must depend on him or her to be the right person for the job.

5. Start little by little – a few tasks for one person to begin with. Then see how it works out. 6. Dip your toe. If the “water is cold,” do not pull out your entire foot. Rather, think about what you can do about the cold water, step by step.

Management – either from a distance or in the traditional way – is about your leadership style. However, when managing remote teams, it is important to focus on such aspects as video technology, coordination, communication, and personnel management, as you will be losing daily physical contact. It’s about being interested in your team members as people. Find out what they like and who they are as human beings. It’s easy not to do this, as your team members are not sitting in front of you. You might “forget” that they exist. Therefore, you must make an extra effort. However, it’s possible and can easily become a success.

~Gitte Randup http://grconsult.dk/en/

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